Lebanon Businessnews News

Mobile payment through Alfa
Credit card not needed
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Local mobile operator, Alfa has launched on September 2, Alfapay, a mobile payment service that requires no credit card. According to Marwan Hayek, Chairman of Alfa, the new payment technique is both safe and easy and matches the growing trend of e-purchases.

Customers may now pay for their online purchases using their Alfa SIM card. The service is available for more than 40 designated websites and paid mobile apps, including songs, movies, e-books, games, among others. Generally, fees for this service amount to a few dollars. At a later stage, the service will be usable for several other, non-digital, products. “Paying bills could be a phase that we aboard later on.”

Alfapay is available on WiFi or on 3G+. If using WiFi, customers must select ‘operator billing’ as a payment method, then enter their mobile numbers in the corresponding field on the website. A four-digit PIN would then be sent by SMS to the consumer’s mobile to be entered on the website, in order to proceed with the purchase.

Through 3G+, the customer would also need to select ‘operator billing’ as a payment method, then accept the payment to proceed (no SMS is sent).

Payment is added to postpaid users mobile bill, or deducted from prepaid users’ balance.
Reported by Rana Freifer
Date Posted: Sep 02, 2014
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